Out of Home

While everyone talks about digital and mobile, Out of Home (OOH) advertising has made a resurgence in an increasing cluttered digital world as brands look for high-impact placements and local engagement. It’s no mistake that when Google or Apple want to promote a new phone or tablet, OOH advertising is part of their strategy. Mediassociates helps you plan and implement OOH using new break-out formats (everything up to laser-light projection mapping that takes over entire buildings) and targeting technologies (including the ability to assess the demographics of the audience who is seeing a billboard). Improvements in OOH geo and audience targeting, and big, bold new formats, can all help your advertising campaign boost performance.